Evaluation

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?








As in other 'real' new media products, TakeOut featured archive footage which is found in today's popular culture. This makes the issues featured in a documentary more relevant to the audience, and therefore makes them empathize with the people featured in the documentary. Watching a documentary involves a great deal of escapism for the viewer; a chance to live life in someone else's shoes.



Framing in TakeOut and in The Devil Made Me Do It is very similar; the subject is focused to the side of the screen and is looking in the opposite direction. The rule of thirds is also used. However, within The Devil Made Me Do It, the camera is focused closer to the subject, as the topic is much more serious, and so an extreme close up is used to allow the viewer to comment on the emotion of the interviewee, and therefore become more involved in the subject of the documentary.

Titles are also similar within the two documentaries; white and simple. This validates our documentary, as the understated titles look professional, but are still easily accessible to the audience, without detracting attention from the action on screen.



Reconstruction was also a documentary convention which was used in TakeOut; reconstructions are, again, important for the audience, as they not only reveal more on a subject, but make them seem more 'close to home'. This again reflects on the escapism that a viewer feels when watching a documentary, and therefore makes TakeOut more of a valid, professional documentary.



The print advert conforms to typical conventions of a channel 4 documentary advertisement; a specific colourscheme, with the writing conforming to this in a typical channel 4 house style. The channel's logo is also located in the same place; centred to the right of screen; the logo is obvious and eyecatching, in order to appropriately inform the audience of scheduling. The title on both adverts is also bigger than the scheduling, implying that if someone is interested by the title, the viewer is more likely to then seek out more information about it, in this case, through scheduling.



In terms of the radio advert, the same conventions are supported. For example, soundbytes from the actual documentary are used to advertise the documentary, and offer a 'teaser' into the ambience of the piece. The music bed on the radio advert is common; it helps the audio to flow more smoothly and sounds more professional and inviting to listeners. Contributing to this, as is typical in radio ads, the same voiceover is used as is used in the documentary. This helpes link the texts and validates the audio, ensuring that the target audience is interested and empathizes with the theme of the documentary.


2. How effective is the combination of your main product and ancillary texts?




3. What have you learned from your audience feedback?






4. How did you use media technologies in the construction and research, planning and evaluation stages?


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