- One central image, relating to the theme
- Image locks the viewer into the documentary and commands the audience's attention
- Scheduling in small form, set to a bottom corner in order to not detract attention from the central image
- Graphics set to a standard colour scheme
- Simple image and simple titles
- Logo of the Documentary/Broadcaster
- Limited wording; attracts the audience into wanting to know more
- Small use of photo manipulation
- Use of a website link, set in with the title and small use of description
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