Takeaways are taking over Britain. Everyone has a favourite [vox pops x4]. Is this modern trend replacing tradition? [Diane's interview, homecooking]. TakeOut, 8pm, tonight on 4. Fast food, fast Britain.
We will use the trailer on independent stations such as Key103, Heart and Real Radio, in order to make sure a wide audience are reached. This also attracts our target audience of young people; they are likely to listen to these radio stations as they feature musical hits from today. It will be scheduled to broadcast twice an hour from 4'o clock. This is during the school run, and so young people may be leaving school/college and come in to hear a trailer of an exciting new documentary.
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