- Use audio clips from within the documentary
- Use the same voiceover as within the documentary
- Easy to understand, clear
- Music underlaying, related to the theme
- Short, simple
- States the date and time of the showing
- States the broadcaster name, perhaps the slogan of the channel
Although the following examples are not technically radio adverts, they would work as on the radio. Both advertise documentaries well and feature the various codes and conventions mentioned.
No comments:
Post a Comment